On the other hand, when you push the film, you set your camera's ISO to a faster speed than the box speed and instruct the lab to push the film. For the film emulation presets in the Fuji Original pack, that's more in line with a Light and Airy look. Here's what that means: When you shoot a film at box speed (or nominal ISO) and send it for developing, the lab won't do anything out of the ordinary in the processing, and you'll get the standard results you'd expect from the film you shot. Pushed film takes on increased contrast and tints in the highlights or shadows.
So what's the difference between Fuji Original and Fuji Pushed-why is one light and the other vibrant? The variation has to do with the process of pushing film. If you'd like something similar but with a little more kick, give Vibrant and Airy a try! For a Vibrant and Airy aesthetic, the pack you want is Fuji Pushed. The first preset pack Mastin Labs ever released was Fuji Original, which gained a following as the go-to set of presets for the classic and coveted Light and Airy look.
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